Finola Howard



with Finola Howard

Learn how to make a plan that you can deliver on every time.


The Powerful Planner will get you excited about making plans for your Business.  OUT with the treadwheel and IN with real growth that you can build on, year on year. 

The Powerful Planner is for you if you've felt the frustration of planning that


You've had enough. You are ready to:

  • Get the Fundamentals Right so you have the right products at the right time for the right customer.
  • Choose to Launch your Marketing Campaigns at predetermined intervals so that they deliver a predictable cash flow every year. 
  • Plan the Essence of each campaign NOW (even your outline content) so last minute marketing becomes a thing of the past.
  • Find the Gaps in your Revenue Flow now so you can plug them well ahead of time.
  • Identify the Growth Levers you need to put in place to make those numbers possible and push you to the next level. 
  • Learn How To Harvest each Level of Growth  so you can keep doing it year on year.

Once you complete this short course YOU become the Powerful Planner.

You'll feel more in control of the year ahead because you've placed the power back in your own hands. 

You'll make decisions on what you are willing to do to make the impact you want to make and the sales targets you want to reach.

You will learn how to make friends with the numbers and use them to inspire you to action.

You will build connections with others in the How Great Marketing Works community. People you can share your journey with as they share theirs with you.

Position with Purpose - Dates
Julie Meehan Testimonial

“Finola's planning process has been illuminating! It has shone a light on what I have already done this year and moreover, what my key priorities are to maintain and promote growth. It has reminded me to stay focused, and if I attend to each step at a time, the bigger steps feel so much more attainable. 

Dr Julie Meehan, Clinical Psychologist, Parent Guide and Imperfect Parent

The Powerful Planner

What's Inside


Module 1 - The Fundamentals

In this module we'll do a sense check on what you want to achieve with your business so you have clarity for the year ahead. Then we'll look at choosing your customers, figuring out which products or services will solve their pain best and how you can entice them to try then buy.


Module 2 - Let's Plan!

We'll start with the practical campaigns you need to run this year to hit your financial targets. We'll look at the numbers to make sure they are possible based on where you are in the marketplace and we'll look at how to position each one so you are not competing with yourself. 

Next we'll look at the strategy that will deliver those numbers. What are the growth strategies that will act as levers to make them happen.  Then we'll break that down quarter by quarter and month by month. 


BONUS MODULE - Your Marketing Strategy Condensed

You've got a clear plan for the year ahead and this forms the bones of any solid marketing strategy but there's more to it than meets the eye. As a bonus I share with you my proven One Page (ish) Marketing Strategy Template. You've got some of the building blocks already with everything we've done here. Now you'll see the rest of the picture and how it all lines up. This is a powerful tool that you can use to see your business clearly, find the cracks and solve them!


I'm Finola Howard 

I've been where you are and I know how it feels.

I'm here to help you connect the dots across your entire business and show you that your planning can actually deliver what you intend it to. 


My success has been built on going deeper to uncover the beautiful truth of the businesses I work with.   

I’ve been a Brand & Marketing Strategist and Thinking Partner to businesses that want to scale since 1992.

The Powerful Planner takes you through the exact same process I go through with my clients and it has helped them stay on track and often exceed their targets year on year. 

It's simple, broken down into bitesized chunks, takes focus and honesty and you will get results if you stick to it. 

I hope you'll join me!